Every sunday most newspapers get coupon inserts. You know, those booklets that you search through only to cut out a couple coupons you think you may use only to forget about them. Well, I get 5 sunday papers only to cut out every single coupon and then organize them and stick them in a binder. When a sale is going on at a store then I use them. I don't get all the product ideas by myself. I cheat and read peoples blogs and then go to the store and get what they get. Over time I started figuring out good deals and sales on my own. I look for clearance prices that I can use coupons on or just a great sale. Check out www.athrifymom.com or www.fabulouslyfrugal.com or www.discountqueens.blogspot.com Those are my favorite 3 website. Go into the couponing 101 section and they tell you how to do it. All these blogs are in the Boise area but mention great sales for stores that are everywhere or free stuff on the internet. Check it out, takes a while to get into it and to stack up all your coupons but it is SO worth it. Oh yeah and you can't be a specific name brand snob. Would I normally ever buy those purex laundry thingys.... No but for that price, Yes! I find myself being able to try new things out that I never would if I had to pay full price. Good luck!